Are you or do you know an Italian Startup or SME interested in the Asian market?

20 June 2023
Innovation Center, Institution, Call, startup


Apply until 10 July to participate in GREATER BAY AREA ROADSHOW (12–15.09.23)
Mission between Hong Kong and Shenzhen for scale ups and innovative SMEs


Intesa Sanpaolo and Intesa Sanpaolo Innovation Center together with the Italian Chamber of Commerce of Hong Kong and Macao, Deloitte, InvestHk organize the Greater Bay Area Roadshow, a four-day mission from 12 to 15 September 2023 between Hong Kong and Shenzhen aimed at a selected number of Italian Scale-ups and innovative SMEs, interested in exploring and seizing new market opportunities in the APAC region (Asia-Pacific Region: East Asia, South Asia, Southeast Asia & Oceania + 20 countries).

The objective of the Roadshow is to create an opportunity to enter the Asian market for Italian scale-ups and SMEs with a high technological/innovative content operating in the Agri&Food Tech, Smart City/Smart Mobility, Energy and Pharma Tech/Health Care/Bio-Tech sectors. The selection phase will take into account the propensity for internationalization of the companies (companies that already distribute or sell in international markets), the technological level of the proposed solution and the level of maturity of the company TRL equal or higher than 7, (preference for companies with at least two published balance sheets with turnover exceeding 500k Euro).

image of greater bay area image of greater bay area

The deadline for submitting the application to participate is 10 July 2023. For more information on the initiative and to be able to apply, please visit the dedicated web page.

For the selected companies, the program includes online sessions and webinars dedicated to enhancing pitches and preparing for B2B meetings with Chinese counterparts, investors or industrial partners, and an in-depth session on the legal and tax context and on incentive schemes for companies opening an office business in Hong Kong, Shenzhen or the Greater Bay Area.